Grete Kelder

Marimo, Estonia

Title: The Art of Empowerment: Marimo's Commitment to Women

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Biography

Abstract

Marimo, a distinguished slow fashion luxury brand founded in Estonia in 2011 by Mariliis Pikkar, has evolved from a bedroom startup to a boutique in Tallinn's old town, supported by a team of nine. With its own YouTube channel, and has clients worldwide, reaching over 20+ countries.

Central to Marimo's ethos are modern elegance, impeccable craftsmanship, and personalized client experiences. The brand offers ready-to-wear, bespoke, and made-to-measure garments, alongside styling consultations, and workshops. Last autumn, Marimo launched a Style-guide online to simplify women's daily lives.

Mariliis Pikkar, driven by a lifelong passion, ensures meticulous attention to detail and timeless designs, distinguishing Marimo through responsible production practices, emphasizing sustainability and fair wages.

Committed to sustainability and empowering women, Marimo creates personalized, lasting garments. Looking ahead, Marimo aims to pioneer capsule wardrobes, aligning with customers' core values for more sustainable choices.

In conclusion, Marimo clarifies the intersection of creativity, craftsmanship, and responsibility in the fashion industry, actively shaping a more sustainable brand through its emphasis on quality and empowerment.

Workshop: This essential workshop is for professional women seeking effortless style. Learn how a smart style guide maximizes your wardrobe's potential.